During this span, when, where and how we chat has changed considerably. Google has responded with a spate of new communication

technologies. Both inside and outside the company, chat options are fractured.Google's newest product -- Hangouts -- isn't

fundamentally different than other current cross-platform messaging apps, but it unifies many of Google's own products in a smart way.

For those who have been faithful to Gmail Chat/Google Talk over the years, Hangouts will be a big change, but it still preserves much of

what you love.

For starters, Hangouts is linked to your Google+ account, but thankfully, you're not forced to interact with the social network if you don't

want to. And if all your friends are still using the older Talk, or Gmail Chat or Google+ Messenger apps, you will still be able to chat.

A big philosophical shift, however, comes in the form of presence. Whereas Google Talk focused itself around who was online or offline,

Hangouts is an experience that is built around the philosophy that you're always available, thanks to the fact that many of us now have

smartphones. The app is not only available on Chrome and Android, but also -- finally -- iOS.

When you leave the chat, the conversation doesn't just disappear. It's like text messaging. If you're not actively engaging with hangouts

when a new message arrives, it sits in the thread, waiting until the moment you return. For some, the prospect of not being able to fully

log off is a harrowing shift. For those comfortable with the "always on" culture, it's a welcome, and much needed addition.

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