Is Twitter really that big?
發佈時間:2013-05-22
瀏覽次數:3946次
Web security SaaS company Purewire evaluated the profiles of millions of Twitter users to show the depth of a new tool it has created called
Tweet Grade. While the tool itself is not unlike numerous other Twitter grading services, the company has uncovered some very interesting user
statistics.
It seems as though far less people are actually using and contributing to the site than Twitter`s recent hype and massive growth would suggest.
In fact, the data shows that a large percentage of Twitter users have not "tweeted" since the first day they joined the service and at least a
quarter of its users don`t have any followers at all.This is what it found:
First, many Twitter users "have abandoned their accounts shortly after creating them, and a significant percentage are not showing signs of
account activity".
* 40 percent of Twitter users have not tweeted since their first day on Twitter (i.e., the account was most likely created and subsequently
forgotten about).
* Approximately 25 percent of Twitter users are not following anyone, while two-thirds are following less than 10 people (i.e., the account was
created but is not actually being used regularly).
Second, the data shows that "Twitter is used more as a mass medium for receiving information, rather than as a way to interact with others.
Proof is shown by evaluating the followers and friends of Twitter users".
* More than 1/3 of Twitter users have not posted a single tweet, and almost 80 percent of the users have less than 10 tweets (i.e., while Twitter
is billed as a great collaboration tool, a large number of users are there to consume content, not distribute it).
* Approximately 30 percent of Twitter users do not have any followers, and 80 percent of Twitter users have less than 10 followers (i.e., for many
users, their posts are not being widely tracked or read).
* 50 percent of Twitter users are following more people than they have as followers, and another 30 percent of Twitter users are following the
same number of people that are following them (i.e. users are aggressively trying to attract followers by hoping they will "follow back" but have
been unsuccessful).
There are bound to be folks trying out different Web apps that won`t end up using them, we do it all the time. We still think Twitter has become
a valuable mainstream communication platform and its usage will continue to evolve and grow.
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