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Many web, email and virtual server hosting companies already have large, well-managed data centers with virtualized servers and scalable, flexible resources. As a result, they are ideal places for cloud computing solutions, according to a recent report from the Web Host Industry Review.

Cloud computing allows businesses to flexibly deploy applications and IT resources from a remote server through an internet connection. In most cases, virtual server hosting organizations are already ready to deploy this after a minor technological upgrade improves their internal efficiency.

According to the report, virtual server hosting companies that provide cloud hosting services, such as cloud virtual private servers, are also able to maximize environmental resources. By upgrading servers, routers and switches to handle the cloud, data centers can deploy the most sustainable IT infrastructure and provide businesses with reliable, high-performance cloud computing solutions, the report said.

A recent study performed by Pike Research found cloud computing can improve the environmental efficiency of business operations because third-party data centers designed and managed specifically for cloud computing are able to manage resources more effectively than on-premise IT architectural solutions. The study anticipates most businesses will move their IT operations to a third-party data center by 2020.